Have you heard of Spark AR? If not you should know that it’s Facebook Augmented Reality platform with more than one billion people worlwide.
Brands have jumped on this technology, bringing a fresh shopping experience.
For example, cosmetics companies allowing users to select the different make-up shades filters and apply them to their images to see how they look.
Branded AR filters potential is huge, so that we’re expecting to be one of Instagram trends in 2021.
Did you used until now the branded AR filters?